1. We are a Christian business. We lead with love.

2. We place people over profit.

3.We compete fairly and justly with excellence, integrity, compassion and justice.

4. We add value and improve lives through our businesses.

5.We conduct business with the highest ethical standards and conduct.

6. We live our core values, ethics and standards of conduct.

7. We hold ourselves accountable to the same standards by which we hold everyone else.

8. In all our interactions we treat everyone with dignity and respect, and we expect the same in return.

9. We strive for consistent profitability while doing no harm.

10. In pursuing profits, we adhere to what is just for all of our stakeholders.

11. We share profits with employees and the larger community.

12. We continuously aim to be the world leader in developing superior products for our customers.

13. It is a foundational pillar of Gold Mark Business Science to promote economic freedom for our employees.

14. It is our goal to provide continuing assistance to the communities that we serve.